Privacy Policy
This is an English translation of our Privacy Policy, provided for convenience. If there is any difference between versions, the Portuguese version prevails.
1. Who we are
OneSendz is a SaaS platform for WhatsApp customer communication and marketing, developed and operated by Impulsionaê (impulsionae.com). We are an official Meta partner and use exclusively the WhatsApp Business Platform API.
For privacy matters, contact us at: privacidade@onesendz.com
2. Data we collect
We collect data in two ways:
2.1 Data you provide directly (platform users):
- Name, email and phone number to create an account
- Company name, tax ID (CNPJ) and billing information
- The connected WhatsApp Business phone number
- Message templates created on the platform
- Contact lists uploaded for campaigns
2.2 Data collected automatically:
- IP address and access data (system logs)
- Session cookies and usage preferences
- Platform usage metrics (pages visited, features used)
- Message delivery and read data (provided by the Meta API)
3. How we use your data
- To provide, operate and improve the platform's services
- To process WhatsApp and email campaigns and automations
- To generate performance reports by branch and campaign
- To send transactional communications (confirmations, alerts, invoices)
- To comply with legal and contractual obligations
- To prevent fraud and keep the platform secure
4. Use of the WhatsApp API (Meta)
OneSendz uses the WhatsApp Business Platform API, provided by Meta Platforms, Inc. To operate our platform:
- Message data travels through Meta's servers under the WhatsApp Business Terms of Service
- Message templates are submitted to and approved directly by Meta
- Meta may retain message metadata under its own Privacy Policy
- By using OneSendz, you also accept Meta's terms that apply to the WhatsApp Business API
- The end recipients of your campaigns must have opted in to receive communications via WhatsApp, as required by Meta
5. Artificial intelligence, API and connectors
OneSendz offers artificial intelligence features and lets you connect your account to other systems:
- Platform AI features: when you turn on automated replies, audio transcription or conversation classification, the necessary content of those conversations is processed by contracted artificial intelligence providers, only to run the feature
- API and connectors (MCP): you can connect your account to third-party AI assistants, such as Claude or ChatGPT, or to your own system, using an API key or the Connect button. Only account administrators and managers can do this, choosing what the connection may do (view data, change data and send messages) and, optionally, limiting the connection to one branch
- What the assistant receives: only the data it requests to fulfill your request, such as a list of contacts or a conversation. From then on, that data is also handled by the assistant's provider, under its own terms and privacy policy
- What we store: we do not receive or store your conversations with the assistant. We store keys and access tokens only in protected (hashed) form, plus a record of each call (tool used, result and time) for 90 days, for security and auditing
- Sending: messages sent through an assistant follow the same rules as the dashboard (opt-in, the 24-hour window and approved templates) and are only sent after the person using the assistant confirms
- Control: you can view and revoke any key or connected app at any time in Settings > Integrations. Revocation takes effect immediately
6. Data sharing
We may share data only in the following situations:
- Meta Platforms: required to operate the WhatsApp Business API
- Infrastructure providers: cloud services (hosting, database) under confidentiality agreements
- Artificial intelligence providers: only for the AI features you turn on, as described in section 5
- AI assistants and systems you connect: only the data they request, within the permissions you granted, as described in section 5
- Payment processing: billing data with PCI-DSS certified payment providers
- Legal compliance: when required by law, court order or competent authority
- Headquarters/Franchisor: branch performance data is visible to users with access permission in the same organization
7. Opt-in and WhatsApp communications
OneSendz requires all platform users to obtain explicit consent (opt-in) from their contacts before sending marketing messages via WhatsApp. This is required by Meta and by Brazilian law (LGPD).
By using our platform to send campaigns, you declare that you:
- Have obtained valid consent from each recipient to receive messages
- Offer an opt-out mechanism in all communications
- Comply with the WhatsApp Business Policy
8. Data security
We adopt technical and organizational measures to protect your data:
- Encrypted communication via HTTPS/TLS across the platform
- Data access restricted by authentication and permission controls
- Continuous security monitoring and access logs
- Regular backups with secure retention
- Granular access control by user, branch and organization
9. Data retention
We keep your data while your account is active. After the account is closed:
- Account data is anonymized or deleted within 90 days
- Billing data is retained for 5 years (tax obligation)
- Security logs are retained for 12 months
- You can request earlier deletion through the privacy email
While the account is active, conversation media files (audio, photos, videos and documents) are kept for 180 days, and API and connector usage records for 90 days.
10. Your rights (LGPD)
Under Brazil's General Data Protection Law (LGPD, Law 13.709/2018), you have the right to:
- Confirmation and access: know whether we process your data and obtain a copy
- Correction: correct incomplete, inaccurate or outdated data
- Anonymization or deletion: request blocking or deletion of unnecessary data
- Portability: receive your data in a structured format
- Withdrawal of consent: withdraw your consent at any time
- Objection: object to processing in the cases provided by law
To exercise these rights, contact: privacidade@onesendz.com
11. Cookies
We use essential cookies for the platform to work (authentication, session) and analytics cookies to understand product usage. You can manage cookies in your browser settings.
12. International data transfers
Some data may be processed outside Brazil (for example, Meta's servers in the United States). We ensure these transfers take place with appropriate safeguards, as provided by the LGPD and Meta's policies.
13. Changes to this policy
We may update this policy from time to time. We will notify users of significant changes by email or by a notice on the platform at least 30 days in advance.
14. Contact
For privacy matters, contact us:
- Email: privacidade@onesendz.com
- Support: suporte@impulsionae.com
- WhatsApp: +55 12 95369-3692
- Website: onesendz.com
OneSendz is a platform by Impulsionaê.